Networkers' Biggest Mistake
By Marty Nemko
Many people think that networking means chit-chatting and wholesaling your business cards. Think again. If you expect networking to pay off careerwise, create opportunities for substantive interaction: join your professional association's program committee or volunteer to serve on your favorite non-profit board, for example. Maybe most potent of all, when you meet people who impress you--a speaker, a co-worker, or someone at a conference--ask them to do something with you. It doesn't always have to be work-related. A New York Times article told of a woman who invited all her potential allies to a house painting party.What can you do today?
Who is the one person that could best augment your career? How could you arrange an opportunity for substantive interaction with that person?
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